Our Services

Data-Driven Strategy

Clear customer data creates a foundation to build a strategy upon, which aligns teams in a clear direction. Our in-depth research crafts the foundation for thorough, thoughtful strategy, not based on hunches or theories. We learn your market, your product, competitors, and understand how your customers see the world. The information we gather and organize create our theories, and prioritize creative opportunities based on your goals, timeline, and budget.
“The most valuable part of the experience was their end presentation to my team. I have never before been in a room where there was consensus on a project, but everyone who watched the presentation agreed that we should move forward with their recommendations.
  • Everyone on the team agrees with the path forward.
  • The sales team has learned so much about marketing just from working with Function Labs.
  • We now have access to really valuable interviews with our customers.”
Adria Schmidt
Neighborhood trust financial partners

Creative Development
(Copy, Content, Design)

We take our creative seriously. We practice conversion copywriting principles and nerd out studying the ‘OGs’. We have ex-journalists with skilled interviewing techniques that handle content. And our lead designer stays on-trend both in digital & print, sharpening skills and learning the latest best practices.
“We love working with Function Labs. They're always friendly and easy to communicate with. They create a professional and clean product that we are proud to present to our potential clients. And they always go above and beyond and provide thoughtful feedback and valuable ideas.”
Stacy Rosenthal
ARARAT CAPITAL
“Angela and her team took on several complex messaging projects for my team at Dun & Bradstreet, and handled them all deftly and with keen attention to detail. One of the projects involved input from multiple stakeholders late in the game, which served to increase the complexity of the work, but they delivered on time and with great results. I never had to hand-hold or repeat instructions, and as such I never had to worry about the results that were to come. Angela got it from the outset as a true pro does, and has the highest recommendations from me.”
Chris Yeich
Dun & Bradstreet

Traffic & Advertising

This is where our creative gets put to work. We use our research to meticulously plan our traffic and test our audience theories. We test and track for winners — then relentlessly optimize. Our sole mission is to multiply conversions while lowering your ad costs.
"Angie and Alf are those rare gems who simultaneously have a very structured process and are data-driven, but also understand the value of the 'aha' moment... they work tirelessly to make the ideal vision come to life."
ANNAFI WAHED
THE FLIP SIDE
Let's

Level Up
Your Funnel

Save the
Polar Bears :)

Optimize Your Campaign

f(x)

Refresh
Your Website

Go to Blacktail NYC for Drinks

Prioritize
Your Spend

Save You
Time

Think
Deeper

Find Your
Big Idea

Connect Your
Tactics Together

Save You $
With Better Tech

Uncover Your Biggest Opportunity